FRED Hobbies

Renowned artist Futura has found a new canvas for his iconic work. In a landmark collaboration with Hot Wheels, the artist has transformed a Mitsubishi 3000GT VR-4 into a limited-edition collectible that serves as a profound tribute to Japan’s vibrant street culture. For an artist whose work has been influenced by Japan for decades, this partnership is a celebration of that long-standing creative dialogue.

The collectible, a 1:64 scale die-cast car, is a stunning fusion of Futura’s signature abstract graffiti and the car’s sleek design. The model features a bold, black paint job that is overlaid with Futura’s iconic “atomic” motifs in a vibrant mix of black, red, blue, yellow and white. The car’s custom spoiler and unique wheel design are also reimagined with Futura’s artistic touch, making the piece a true, one-of-a-kind creation.

This collaboration is more than just a toy car; it’s a piece of functional art that speaks to the enduring influence of Japan’s street culture on global design. The limited-edition release is a testament to the artist’s legacy and his ability to transcend mediums, from canvas and public murals to a legendary car and a beloved toy brand. The collaboration drops on Futura Laboratories on September 24 at 9 a.m. PT and on Mattel Creations on September 26 at 9 a.m. PT.